Good reading in  this article by Meryl Evans “32 Ways to Use Facebook for Business.”

Facebook’s not just for keeping tabs on friends and filling out quizzes — it can also be used as a highly effective business tool. It’s great for marketing your products, landing gigs and connecting with your customers.

Here are 32 ways to use Facebook in your business. Here are just a few

Combine Facebook with other social media tools like Twitter. For example, when someone asks question on Twitter, you can respond in detail in a blog post and link to it from Facebook.

Find experts in your field and invite them as a guest blogger on your blog or speaker at your event.

Market your products by posting discounts and package deals.

Read up on Facebook Beacon to see if it might be useful for you.

Start a group or fan page for product, brand or business. Unless you or your business is already a household name, a group is usually the better choice.

Update your group or fan page on a regular basis with helpful information and answers to questions.

Join network, industry and alumni groups related to your business.

Fill out your profile completely to earn trust.

Share useful articles and links to presentation and valuable resources that interest customers and prospects on your wall, to establish credibility.

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